Head of Marketing, Tokens
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Head of Marketing, Tokens
Amun is a leading cryptocurrency issuer which aims to make purchasing crypto more accessible, and efficient.
Under its 21Shares brand, Amun is the world’s largest issuer of crypto exchange-traded products (ETPs). The 21Shares suite of ETPs has simplified access to crypto for both institutional and retail investors in the traditional finance community. In a similar fashion, Amun aims to provide tokens that will make it easy for the crypto community to access sophisticated strategies that are not otherwise readily available in this space. Amun 21Shares is a team of entrepreneurs, engineers, and financial product developers who are uniquely placed to revolutionize cryptocurrency investing through the issuance of our broad range of tokens. Our goal is to make these tokens present a new paradigm in cryptocurrency investing and to facilitate their use.
Our investment in superior technology and automation has enabled us to both release products, as well as work directly with top organizations including the Bitcoin Cash Foundation, Bitcoin Suisse, Binance, Bitwise, Coinbase, FlowTraders, Sygnum, and the Tezos Foundation as launch partners or customers of Onyx, our full stack issuance platform.
Amun 21Shares is looking for a Head of Marketing, Tokens to help establish Amun Tokens as a world-class DeFi platform. This Head of Marketing will be responsible for executing the marketing strategy, including community management and engagement, events, demand generation, digital marketing, content and more. The perfect candidate thrives in both marketing strategy and execution.
What You Will Do
- Conceptualize and build Amun’s brand, voice, and identity
- Develop a global marketing plan for Amun Tokens
- Build strategic, mutually-beneficial partnerships with key players in the ecosystem
- Optimize a marketing team to develop top-tier content and events
- Plan and execute in-house events and proactively approach third-party event opportunities
- Set ambitious growth goals and monitor progress using data and analytics
Who You Are
- 5+ years of experience working in digital or experiential marketing
- A crypto enthusiast with experience in marketing, comms or brand in the fin-tech or crypto space
- Experience creating and executing creative and effective campaigns
- Proven success in executing event strategy
- Exceptional partnerships and relationship skills
- A wonderful collaborator and communicator
- Capable of managing a team and budget
- Experience developing and executing a marketing strategy
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