Director of Marketing (Remote)
Gelato Network is a protocol that automates smart contract executions on Ethereum. We develop an open-source system coordinating a decentralized network of relay nodes that developers can plug into to create amazing automated dApps for their users.
Video about the founders, the team and why we created Gelato:
Promotional clip about Gelato and the $GEL token:
Join our team and work directly with the founders to build the future of Automation for the upcoming decentralized web. Enjoy a lot of perks, travel with us to cool events and participate in amazing off-side retreats with the team!
Participate in creating the most sophisticated crypto bot network ever created by designing the smart contracts that will rule them all!
We are a fully remote team and although we hire globally, there is a strong preference for this role to be based in Central Europe.
We're now growing our team and looking for a seasoned Senior Marketing Manager who is creative, analytical, collaborative to level up our marketing and comms to drive sales, build brand awareness and help take Gelato to the next level. Enjoy a lot of perks, travel with us to cool events and participate in amazing off-side retreats with the team!
What we offer:
- Small, fully remote team, with team members in Zug, Paris, New York, Shanghai, Berlin and many other cool places.
- Join the “Gelato Legendary Member Club” and work directly with the founders
- Participate in building the infrastructure that aims to become the glue between all crypto networks and power the most promising dApps on Ethereum and beyond
- Generous Token Package - Get a share of the networks token and be able to participate in the Gelato DAO
- Chance to participate in shaping the future of web3 by working together with the biggest projects in this space such as MakerDAO, Instadapp, Zerion, etc.
- Worldclass Investors - We are backed by the community, including industry leading experts such as Dragonfly, ParaFi, Nascent, IDEO, IOSG, Galaxy Digital and the two largest Venture DAOs (The LAO, Metacartel Ventures)
What you'll accomplish:
- Create Gelato's marketing and growth roadmap including objectives, key results, analytics, and measurement to communicate tasks to the team and deliver results
- Own and strategize our content-publishing plan to create a unique, powerful, and consistent brand voice that helps us achieve our goals
- Plan and execute campaigns to drive measurable improvements in Gelato's awareness, user acquisition, and community engagement
- Collaborate with tech, product, creative, business development, and community teams to integrate our brand narrative, product positioning, and messaging with all aspects of the user experience
- Coordinate with internal and external PR stakeholders and partners
Our ideal candidate has:
- 4 years or more experience in leading marketing roles (CMO, VP Marketing, etc) at a high-growth tech startup / agency
- B2B or B2B2C SaaS marketing background, such as developer tool and service
- Strong expertise in product-led growth
- Master in Marketing / Communications
- Hands-on experience gained in all key areas of marketing, digital marketing, brand messaging, SEO, affiliate, influencer, communication, etc.
- Strong curiosity or understanding of the blockchain landscape (Ethereum, DeFi, etc.)
- Experience managing external agency partners
- A good sense of the expected impact and prioritization of work to be done in most scenarios
- Enthusiasm, an exceptional work ethic, a self-starter attitude, and a belief in the mission of Gelato
Bonus points if you can demonstrate:
- Relevant crypto and DeFi experience
- Experience marketing highly technical products
If this list gets you pumped, we want to hear from you!
Your application has been successfully submitted.
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